Acosta Sales & Marketing Director, E-Commerce Customer in Grand Rapids, Michigan
Responsible for improving the strategic online presence and driving e-commerce sales growth on behalf of Acosta clients at a specific retailer.com account. Each e-commerce Customer Director will represent multiple consumer packaged goods (CPG) manufacturers at a single multichannel (Brick & Click) retailer.
Build the new business model and creates growth plan and target, defining the capability and expanding influence as the business grows.
Provide thought leadership to build out a new business model through effective communication of vision, active coaching, and personal development, while delivering exceptional results for assigned clients.
Define guidelines and make recommendations based on leading industry practices tailored to customer needs.
Coordinate and collect digital assets and execute plans.
Establish strong integration into retailer e-commerce teams.
Work alongside the traditional account teams and coordinates efforts with the brick and mortar teams.
Maintain responsibility for implementing and fine-tuning the e-commerce strategy of the customer.
Coach and mentor the e-commerce managers at other accounts.
Provide consulting expertise, direction, and assistance to e-commerce managers.
Advise on assortment to fit retailer strategy.
Work with the manufacturer to prioritize digital shelf improvements.
Surface promotional and marketing opportunities on site.
Surface third-party media opportunities to enhance presence.
Create cross-manufacturer merchandising opportunities.
Advise on trade/marketing investment plan.
Report results aligned with retailer capabilities.
Seven years of experience in business, customer management, and customer development or similar function.
Two to three years of e-commerce experience, preferably focused on multi-channel retailers, with a passion to drive e-commerce growth.
Familiar with managing the digital shelf, updating content, creating online merchandising, promotional, and media plans.
Product information manager (PIM), digital asset manager (DAM), and content management tools experience.
Retailer-specific e-commerce capabilities and processes experience preferred.
Plan, monitor, and manage departmental budgets
Talented leader with the ability to direct internal and external associates in functional areas. Able to manage the selection, training, and performance of Acosta associates.
Strong coordination and project management skills.
Strong business communication and interpersonal skills with both internal and external workgroup.
Acosta Sales & Marketing is an Equal Opportunity Employer
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Job ID 2018-142101
Work City Grand Rapids
Position Type Regular Full-Time
Work Zip 49546
Category Corporate Jobs